| Banff Resort
Guide was first produced in the winter of 1999-2000 for three of
the major British Tour Companies. Today the resort guides
are produced for all six of the major tour companies.
Additional distribution has also been secured from the
Banff Airporter, Sun Dog Tours, Brewster, Stumbock, Jonview Canada.
The same guide will also be distributed around Banff
at prominent locations.
Design
The Banff Resort Guide
is produced for the distributing companies and has a
custom cover and inside cover for their unique design.
The core of the guide is the same for each company.
Our Resort Guide is designed to provide the information
that the readers want. We include trail maps for all
the ski areas, bus times for the ski areas as well as
the local bus service. Information is provided that
the readers require for their whole stay and they will
therefore keep referring back to the Guide Book. The size of the Resort Guide is 5 1/2”
x 8 1/2”.
Distribution
For this winter we will be increasing our distribution
of the Resort Guide to over 25,000 copies. 75% of the
Resort Guides are distributed directly by tour companies
the remaining 25% are distributed at 20 prime locations
around Banff. The British Tour Companies include our
Guide Book inside their Welcome Packages which are given
to all guests as they arrive at Calgary Airport. This
publication is the only guide book that is given to
the guests.

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